TRB

BY NATURE

TRB

BY NATURE

TRB

BY NATURE

Project Details

Project Details

Project Details

Client Name: 1990 Magazine | Year: 2023 | Project Type: Visual Identity, PRINT DESIGN | Industry: Print Publishing

Client Name: 1990 Magazine | Year: 2023

Project Type: Visual Identity | Industry: Print Publishing

Client Name: 1990 Magazine | Year: 2023

Project Type: Visual Identity | Industry: Print Publishing

Summary

Challenges

Deliverables

Solution

"The use of a modern minimalism design captures the magazine's name and essence perfectly, bridging the rebellious energy of the 90s with today’s contemporary aesthetic. The logo is simple yet memorable, and the clean layouts allow the bold imagery and editorial content to stand out. It was a fun and amazing time working with Roshan and we plan on collaborating in the near future with him."

BRIAN BEE - CO FOUNDER OF 1990

Summary

Challenges

Deliverables

Solution

"The use of a modern minimalism design captures the magazine's name and essence perfectly, bridging the rebellious energy of the 90s with today’s contemporary aesthetic. The logo is simple yet memorable, and the clean layouts allow the bold imagery and editorial content to stand out. It was a fun and amazing time working with Roshan and we plan on collaborating in the near future with him."

BRIAN BEE - CO FOUNDER OF 1990

Summary

Challenges

Deliverables

Solution

"The use of a modern minimalism design captures the magazine's name and essence perfectly, bridging the rebellious energy of the 90s with today’s contemporary aesthetic. The logo is simple yet memorable, and the clean layouts allow the bold imagery and editorial content to stand out. It was a fun and amazing time working with Roshan and we plan on collaborating in the near future with him."

BRIAN BEE - CO FOUNDER OF 1990

01. LOGO

01. LOGO

01. LOGO

CREATING A TIMELESS

& CLASSIC LOGO.

CREATING A TIMELESS & CLASSIC LOGO.

CREATING A TIMELESS & CLASSIC LOGO.

The logo features a customized Jeanne Mondero OT.

The distinctive descender of the nine adds boldness

and ensures visibility against any backdrop.

The logo features a customized Jeanne Mondero OT.

The distinctive descender of the nine adds boldness

and ensures visibility against any backdrop.

When To Use Light & Heavy Weight

When To Use Light & Heavy Weight

When To Use Light & Heavy Weight

Depending on the cover format, two distinct weights are used. A lightweight is used for a vertical title cover, and a thicker weight is used for a horizontal title cover.

Depending on the cover format, two distinct weights are used. A lightweight is used for a vertical title cover, and a thicker weight is used for a horizontal title cover.

02. FONT PAIRING

02. FONT PAIRING

CLEAN, GEOMETRIC & TIMELESS.

CLEAN, GEOMETRIC & TIMELESS.

CLEAN, GEOMETRIC & TIMELESS.

How to Use

The System

How to Use The System

How to Use

The System

The font size is determined using the 1.618 ratio system.

Start by selecting the base font size for the body text, 16pt in this example. Then, multiply it by 1.618 to determine the next size. You can round up or down, using your eye to judge what looks best.


This system works well for several reasons. First, it's simple to teach and easy to understand, allowing teams to align quickly. Second, it creates a clear visual hierarchy.

The font size is determined using the 1.618 ratio system.

Start by selecting the base font size for the body text, 16pt in this example. Then, multiply it by 1.618 to determine the next size. You can round up or down, using your eye to judge what looks best.


This system works well for several reasons. First, it's simple to teach and easy to understand, allowing teams to align quickly. Second, it creates a clear visual hierarchy.

The font size is determined using the 1.618 ratio system. Start by selecting the base font size for the body text, 16pt in this example. Then, multiply it by 1.618 to determine the next size. You can round up or down, using your eye to judge what looks best.


This system works well for several reasons. First, it's simple to teach and easy to understand, allowing teams to align quickly. Second, it creates a clear visual hierarchy, making it easy to distinguish between headers and subheaders.

02. COLOR

02. COLOR

02. COLOR

DOLD 90'S
INSPIRED COLORS

DOLD 90'S
INSPIRED COLORS

DOLD 90S
INSPIRED COLORS

Primary

Secondary

Primary

Secondary

Primary

Secondary

More Projects

More Projects

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